Business

How To Evaluate A Startup?

Why?

It’s mostly depend on the angle you are coming to this good question. If you are the founder, valuation matters because it determines the share of the company you are going to give away (to investors) in exchange for money. If you are the investor, you want to make sure it’s the right deal in terms of risk/reward or give/get.

When you listen to experts in this domain, in most cases, the answer is something like: “It is a form of art rather than science”. But this is not very helpful, is it?

How?

Let’s break the puzzle into few pieces and see how can we think on each one of them. Here are few questions to help us identify what we are doing in each piece. We start with ‘What we  are going to solve’ (=problem) and with ‘How we are going to solve it’ (=solution). Later, we should see what is the potential (=market) and what are the risks (= direct/indirect competitors). We also need to show the team and why it’s capable to deliver. Continue reading

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Business

Mentoring Entrepreneurs And Developers

Screen Shot 2016-06-16 at 12.51.01 PMIn the past six years I had the pleasure to mentor hundreds of entrepreneurs and developers. For some, as an investor and for others as an external advisor or a domain expert. These days I’m doing it mostly as my day job which is really fun!

Here are some of the lessons learned over time.

If you are an entrepreneur who is asking:
“Why do I need someone to mentor me?”
Well, there are many good reasons, but check the graph below. Continue reading

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Business

Innovation From One Startup

These are the slides from my talk today at Google IL Office.
It covers:
1. Google’s past, present and a bit of the future.
2. Google’s 5 principles of innovation.

If you are an entrepreneur, there are some good principle to take to your venture (especially from slide 23).

SFO bride to startups

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Business

Failure Is Part Of The Game

blue in the dessertLast night, I read this article. What I like most was the short paragraph that gave few recent examples of ‘big’ failures:

…With original ideas, failure is inevitable, because it’s impossible to predict how technologies will evolve and tastes will change. Mark Cuban passed on Uber. In the early days of Google, Larry Page and Sergey Brin tried to sell their search engine for less then $2 million, but their potential buyer turned them down. Publishers rejected Harry Potter because it was too long for a children’s book. Executives passed on Seinfeld for having incomplete plot lines and unlikeable characters. Pay a visit to Jerry Seinfeld’s bathroom, and you might find a memo hanging on the wall that calls the pilot episode of Seinfeld “weak” and says “No segment of the audience was eager to watch the show again.”

We know that most startups will fail. Moreover, in many cases, they will fail even if they had a good idea and executed well (see: “Why Startups Succeed” for more details).
So be willing to fail and try again.
You are in a good company.

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Business

How To Start? The Execution

Build something people loveThis is the last part from four presentations I did to a course for young entrepreneurs. In the last three lessons: Idea, Product and Team I did my best to focus on the things that will move the needle for you at the early stages. This fourth lesson is all about execution and it might be the most critical part. Continue reading

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Business

How to Start? The Team

Build something people love

This is the third part of four presentations I did to a course for young entrepreneurs. The slides are as brief as possible because they meant to give just the framework. The real content is pass verbally.
However, the main points to pay attention are:

  • In many aspects, finding a great co-founder is like finding a partner for life. You should do your best to seek for someone you can trust and spend time with during circumstances that will be very challenging. The ‘honeymoon’ will pass quickly, so make sure it’s someone you want to have with you on a deserted island, because this is what ‘startup life’ will look like after few days. It’s important that your skills will complement each other. So if you are the technical person, you should find a partner that is strong in business, marketing, sales etc’.
  • You should pick the initial team members by their resourcefulness and passion (or determination) to the mission of what you are trying to accomplish. A good way to look on the ‘founding team’ is for people that could have been co-founders if the timing was right. Another great way to look on these first hires as people that you would have feel comfortable to report to.
  • Hire only when you desperate – So do everything first and only hire when there is no other option.
  • Hire true experts. The difference between an ‘OK’ developer and a true expert is unbelievable. At the early stages, it’s critical to build an ‘A Team’ because these type of teams create ‘A companies’.

Continue reading

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Business

How to Start? The Product

Build something people loveThis is the second part of four presentations I did to a course for young entrepreneurs. The slides are as brief as possible because they meant to give just the framework. The real content is pass verbally.
However, the main points to pay attention are:

  • Get users manually at the beginning. It won’t ‘scale’ but that is more than fine. You need at the start to get users (in every way possible as long as you aren’t breaking any laws) and not to expect them to come to you. The notion of ‘if we will build it they will come’ is not working in most cases.
  • Listen to outside users – This is very important in order for you to build something that users love. A lot of users will give you noise, but your role is to extract the signals and shape the product base on that feedback. You should build an engine: Users -> Feedback -> Product improvement

Continue reading

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Business

Find A Great Co-Founder

Startup thoughts on changeIn the past, I wrote about hiring for startups and raising money. It’s one of these things that you must do right. Hopefully, on the first try. It’s also, easy to say and really hard to do. There are a lot of things to consider and in most cases, it’s during a time that you are extremely busy with building your product and finding answers to daily fires.

If your core team is not a great one, your chance to build a great business is low. It’s important at the start, when you wish to find a co-founder that will be a good match. This post is aimed to founders and investors. It contains the aspects that I would look for. Continue reading

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Business

An Important Question To ‪#‎entrepreneurs‬

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  • “Play long enough and you might get lucky – In the technology game, tomorrow looks nothing like today.”

 

  • “Remember that this is what separates the women from the girls. If you want to be great, this is the challenge. If you don’t want to be great, then you never should have started a company.”

 

  • …And the one that is true for a lot of other cases, not just startups: “The Struggle is where greatness comes from.”

It’s about grit and your ability to be optimistic 90% of the time and realistic in the other 50%

The startup bridge

– The Hard Thing About Hard Things.

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Business

Monetization Questions For Entrepreneurs #StartupTips

startup office

“The art and science of asking questions is the source of all knowledge” – Thomas Berger

One of the critical times for startup is when it needs to define what will be the path to profitability. It’s a real challenge, and one of the ways to come up with the right plan is to ask the right questions.

A set of questions that could lead you in the right path:

  1. How do you define the relationship between ‘growth’ and monetization for your startup?
    Do we need to focus on one first?
    What is the mark to blend the two?
    Can we do both?
  2. What do you think about ‘starting a business’ and not ‘starting a startup’?
    The main point here is to get out of the ‘la-la land’ of startups that don’t need ‘revenue’ and look at the world of building a profitable business from the get-go.
  3. What other bold/good/recent startup(s) are executing a good monetization plan?
    Can we do something similar? Which parts of their plan we wish to test first?
  4. Are there several platforms that we can leverage in our monetization paths?
    In other words, if we are a startup that is building an application for iOS/Android.
    Can we also create an amazing web experience and enjoy it as another platform for engagement?
  5. How your purchasing process (or billing) is working today?
    What pitfalls other should learn from it?
    How you optimize it?
  6. Where are the gaps (or opportunities) in the current state of your online commerce?
  7. What are the top 3 action items that you can take in order to monetize your work better at this stage?
    This might be a great question to ask every 1-3 months.
    Moreover, you might want to keep A/B testing your actions.
  8. Any interesting trends you see in the market around your startup?
    What are the leaders doing?
    What other direct competitors are doing?
    What are indirect competitors are doing?
  9. Can we improve the usage of our analytics in order to gain more insights for our KPIs?

For more thoughts on the subject (with some tips from experience) – Join 4100+ students and check out my course on Udacity “App Monetization“.

Good luck!

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