Business

Elon Musk At #StartupTips

Tesla All wheel drive

When Technology meets Design meets Business

Why should you watch this 20 minutes video?

It’s a short interview with a great entrepreneur. Elon Musk is part of the PayPal Mafia, but that is another story, that will touch on in the future. He started to be famous as the co-founder of PayPal and served as the company’s CEO. After they were sold to eBay, he was a bit busy, starting three amazing companies that are inventing and disrupting their industries – big time. Continue reading →

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Business, cloud

Technology #StartupTips

Views on sun raise How to pick the right (technology) tool for the job?
There are a lot of options out there. First, you need to decide where your servers will run: Google cloud platform, Amazon web services, and many others platforms that give you the ability to ‘run and scale’. Next, you need to think on the distribution platforms you wish cover and to prioritize them: Web, Android, iOS etc’.
Soon after these stages, you will hit the important questions, on your strategy. Is it going to be ‘mobile first’ or ‘mobile only’? How will you promote the product? Which channels? How to measure and tune them?

In this post, I will try to cover the tip of this iceberg. Specifically, what are some of the consideration you wish to be aware of when making the critical decisions that address your technology stack. Continue reading →

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Business

How To Start? #StartupTips

snow and sunWhat valuable start-up is there that no one is building at the moment?

This question is harder than it looks, because your new company could create a lot of value without capturing some of it. As a founder, you need to have expertise in few areas or find co-founders that will cover them. The tricky part is to find co-founders you really enjoy working with.

Why? Because start-ups are really hard. At the beginning, it seems like a great idea that will be good fun to execute against, but very soon you discover (a lot of) holes that are challenges. If you aren’t enjoying your partners to the road, it’s going to be very hard to work well at those crucial moments. At the beginning, like in relationships, everything is flowing and there are no arguments. But very quickly, in the rapid pace of the start-ups world, you will find conflicts. Make sure you can have a great communication channel with your partners, and you are able to move quickly in those cases that you don’t see eye to eye.

Minimum Viable Product

After we have our co-founders and we are set on the idea, we are likely to move forward and to shape it. The first thing is the Minimum Viable Product: It is that product which has just those features and no more that allows you to ship a product that early adopters see and, at least some of whom resonate with, pay you money for, and start to give you feedback on. It should be in the highest quality you can reach. So good, that you will be able to capture your users into it, with the value it’s offering to them. It’s important to put it out there as fast as you can and start collecting feedback from real users.

How to test the water

Continue reading →

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Business

How To Raise Money #StartupTips

Campus TLV

During my volunteering work at Campus TLV, I work with startups on entrepreneurship skills and technology. One of the popular topics is the subject of this post: “How to raise money”. It’s a challenging topic on many levels. You wish to raise enough money but not too much. Why? because at this point of the startup’s life you are giving a slice of your company (=equity) to the investors and you don’t want to sell too much or too low. Here are few guidelines:

  • In order to raise money for your dream you need to convince investors that you are the ‘champion’ of this domain. If you are currently not the ‘best’ in the world – think how you become part of the top 1% of people in the world that do X (when X is your product/service). Savvy investors knows that it depends on the team (=you) and its ability to execute against their ideas.

Continue reading →

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Business, Chrome, cloud

2014 Summary

2014-5-new-year

2014 was a busy year.
In few moments of reflection, it feels more like 3-4 years. Anyway, let’s try to see where was the interesting stuff on this blog.

The Web

 google think cloud

Continue reading →

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Business, Chrome

Web Monetization Options

TL;DR

Today there are many choices when it comes to make money on the web.

  • In-app payments – There are many examples to an application that is free but let you add features with in-app payments. A good example is a game that is free, but offers additional levels or virtual goods for a certain price.
  • One-time charge – You charge a fixed price for your application. It could be before the user tries it or after a period of ‘testing’.
  • Subscription – There could be monthly or yearly subscription models. Users will pay as they go. Many SMB applications are working this way.
  • Freemium – In this pricing strategy we can use each of the previous options. The advantage in it is that we are offering a limited trial version of our app so users could ‘test before they buy’ and offer a ‘pro version’ for those who wish to buy the full application.
  • Ads – There are many options and we will cover it in the future.

Google Wallet on all devices

Let’s take a closer look at each option and see when and how to use it. Continue reading →

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Business, life

On Anti-fragility And The Black Swan

 Anti-fragility bookSince I’ve read “The Black Swan: The Impact of the Highly Improbable Fragility”, I found Talab’s ideas to be very interesting and practical. I appreciate the fact that he is not ‘only’ an academic scholar that is living in his ivory tower but rather an option trader that bring a lot of ‘street wise’ into his arguments. Here are two recent talks that he made that put some more light on these fascinating subjects: the concepts of antifragility and black swan events and their implications. Continue reading →

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Business, life

Startups Secret Strength

SFO bride to startupsIn this TED talk, Malcolm Gladwell shares with us a new point of view on the famous story of David and Goliath. This new angle to look at the situation(s) reminds us of the state any startup is facing. It takes a lot of work to build a new service/product and sometimes to create or educate a market. However, again and again, startups do it while the significant (well-funded) organizations need to catch up. What looks, at first, as a disadvantage (e.g., limited budget, small teams, members that need to do ‘everything,’ no support from other players in the market, etc.’) is a true advantage when you look deeper.
It forces the startup to be frugal, think out of the box, and be as productive as possible.

There is a nice phrase in Hebrew that, in a direct translation to English will look like this:

“We do the most difficult things immediately. The impossible takes us a little longer.” Continue reading →

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Business, life

Startups Tips

SFO bride to startupsThis week in Google Developers Live Israel I’ve spoke about a topic I’m passion for long time – Startups and entrepreneurship. It’s always thrilling to create a new ‘thing’. It might be a new service, a whole new product or a company that is disrupting a segment in the market. As the founder, it force you, to think and take many decisions along the way. There is a certain risk/reward ratio to any new venture. In most of the cases, it will have an emotional aspect (subjective risk) and a more mesurable aspect that we can quantify. Here are 20 minutes that try to cover some of the main lessons I’ve learn in the past 20 years. Continue reading →

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Business, life

Great Business/Life Books

Views on sun raise Here is a list I’ve saw in the past and I thought it would be great to put it in the ‘air’ and gain more feedback on what you wish to see in a ‘must read’ book list that will open your mind to new ideas (and hopefully improve you in business life).
Please feel free to add stuff in the comments.

  • Good To Great by Jim Collins
  • Peopleware by Tom DeMarco
  • Antifragile: Things That Gain from Disorder by Talab
  • The Black swan by Talab
  • Getting More by Stuart Diamond
  • Rework by 37 signals founders
  • Free: The Future of a Radical Price by Chris Anderson
  • Malcolam Gladwell: The Tipping point, Blink, Outliers, What the dog saw
  • Freakonomics by Steven Levitt and Stephen Dubner
  • Predictable Irrational and The Upside of Irrationality by Dan Ariely
  • Small Giants by Bo Birlingham.
  • Stumbling on happiness by Daniel Gilbert.
    He also have a very good TED talk
  • Crossing the Chasm by Geoff Moore
  • Presentation Secrets of Steve Jobs
  • Drive by Daniel Pink
  • Getting things done by  David Allen
  • The Silent language of leaders
  • Thank you for Arguing
  • How to Speak like a CEO
  • Content Rules
  • Writing that works
  • Crucial conversations
  • First, break all the rules
  • Imagine : How creativity works
  • Truth about being a leader
  • Confessions of a Public Speaker
  • Team Geek
  • Don’t Make Me Think

I had this list of “must read books” from one of the conferences I’ve attended back in 2010. There are some good ones over there as well. However, it covers more technical books for developers and less business books. Don’t forget “There is creative reading as well as creative writing”.

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